

ABOUT US
In 2018, our CEO & Founder, Shona – proud "Mum" to a cat, dog and horse, a country enthusiast with a love for the outdoors and a cheeky glass of red – decided it was time for a major life change.
With determination and a clear vision, Shona set herself a one-year challenge to find the balance she deeply needed and lay the foundation for her dream business. Her goal? To create a company that combined her expertise in HR with her passion for the countryside and horses.
By June 2020, Lilac HR was officially launched full-time, marking the beginning of an incredible journey. Since then, we've had the privilege of working with amazing people, supporting fantastic clients, and growing our team along the way!
At Lilac HR, we thrive on making people management stress-free and turning challenging moments into opportunities for growth and success for our clients.
Whether you’re looking for a reliable support system in the background or aiming to achieve your absolute best, we’re here to help you every step of the way.

"I run my business the same way I do my HR...by embedding my values in everything my team and I do"
Shona
MAKING HR EASY
HR can be complicated, but that's what we are here for. We help you develop your skills in basic HR procedures and people management and handle the complicated stuff for you. We help you understand the levels of risk involved with employment decisions and guide you all the way.
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BUILDING PARTNERSHIPS
It's really important to us that you feel you have a partner in this employment malarkey. We want you to feel that you have someone you can be open and honest with, where there is no fear of judgement and we work together to create your dream business.
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SUPPORTING RURAL BUSINESSES
Being a country bumpkin, I am all about shopping local and supporting rural and country businesses in my spare time. So it makes sense that this is important to me in my work too! Just because your business is based in your country cottage on questionable Wi-Fi, doesn't mean you can't have top notch HR support.


Our Values How We Work, Live, and Grow
Be Disruptive
Because normal sucks.
We’re here to challenge the status quo - not just for our clients, but in how we work every day. We think differently, question everything, and push beyond the expected. Whether it’s rethinking a process, redesigning how we collaborate, or tackling a challenge before it becomes one - disruption is our default. We’re proactive, not passive.
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Be Brilliant
Iterate. Learn. Grow. Repeat.
We believe in chasing brilliance through action. Small steps, bold experiments, constant improvement. We're not afraid to get it wrong, we just don’t make the same mistake twice. We believe perfection can be possible, but we don’t wait for it to start moving. We grow through iteration, and we support each other every step of the way.
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Be Bold
Be direct. Go direct. Do it with heart.
We say what we mean and we say it to the right people. There’s no politics, no dancing around the truth, and no hiding behind managers. We’re open, transparent, and built on trust. Challenge with care. Speak with clarity. Lead with context. Assume good intent, but don’t hold back your voice...we need it.
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Get Sh*t Done
With urgency, clarity, and focus.
We don’t just work hard, we work smart. We prioritise the right things, move fast when it matters, and stay laser-focused on the goal. Strategy drives our urgency, not chaos. We're self-driven, outcome-focused, and always moving with purpose.
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Have Fun
Work should feel good. Let’s keep it human.
We're building a place where you can be real, be loud, be weird, and be seen. We laugh. We support each other. We make space for joy, even on the hard days. We’re serious about what we do - but we don’t take ourselves too seriously. And that’s the magic.
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The Lilac Way
We’re a team of rule-breakers, thinkers, doers, and dreamers. You’ll grow here. You’ll be challenged here. You’ll make a real difference - and you’ll have fun doing it.
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This is HR done differently. This is Lilac HR.
Meet The Team

Shona
CEO & FOUNDER
Loves red wine, riding and line dancing.

Karin
EMPLOYEE RELATIONS SPECIALIST

Bethan
EMPLOYEE RELATIONS SPECIALIST

Becky
VIRTUAL ASSISTANT
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