☎️01945 661500 ✉️info@lilachr.co.uk
ABOUT LILAC HR
We help growing businesses become great employers - without the stress, confusion, or corporate HR nonsense.
At Lilac HR, we work with ambitious SMEs (typically up to 100 employees) who care about their people and want to do things properly - but don’t have the time, head space, or in-house expertise to navigate every HR challenge alone.
Because let’s be honest - managing people isn’t always straightforward.
It’s messy, nuanced, and sometimes uncomfortable.
That’s where we come in.
WHAT WE DO
We support business owners and leaders through the real-life side of HR - from hiring and on-boarding to performance, conduct, and everything in between.
Whether you’re dealing with a tricky employee situation, building your team, or trying to create a stronger, more consistent culture, we give you clear, practical advice and hands-on support to help you move forward with confidence.
No jargon. No over complication.
Just HR that works.
HOW WE'RE DIFFERENT
We’re not corporate. We’re not reactive. And we’re definitely not here to scare you with legislation.
We’re:
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Straight-talking - we’ll tell you what you need to know, not what you want to hear
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Practical - focused on solutions, not theory
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Commercially minded - we understand business, not just HR
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Human - we care about people and outcomes
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Partners - we work with you, not above you or against you.
We believe HR should enable better decisions, not slow them down.
WHY WE EXIST
Lilac HR was built on a simple belief: small businesses deserve better HR support.
We’re on a mission to raise the standard of HR for SMEs, especially in rural and under-served areas like East Anglia, by making it more accessible, more human, and genuinely useful.
Because being a good employer shouldn’t feel overwhelming.
And doing the right thing shouldn’t feel unclear.
WHY CLIENTS CHOOSE US
Since 2018, we’ve grown from a solo consultancy into an award-winning boutique HR team, supporting businesses across a wide range of industries.
Our clients trust us because we:
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Bring clarity to complex situations
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Handle challenges calmly and confidently
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Build strong relationships with leaders and teams
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Deliver consistent, high-quality support
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And ultimately, help them create workplaces they’re proud of.
WHERE WE WORK
Based in Wisbech, we work with SME owners right across East Anglia, and beyond it too, plenty of our work happens over a call or a screen rather than in person.
If you're in Cambridgeshire, Norfolk, Suffolk, or Lincolnshire, there's a good chance we already know your patch.
If you're further afield, distance has never really been the barrier people expect it to be.
Meet the Team
Behind Lilac HR is a team of experienced, down-to-earth HR professionals who genuinely care about the work they do and the clients they support.
Each of us brings different experience, perspectives, and strengths — but we’re united by the same goal:
to deliver bold, practical, human HR that makes a real difference.
Founder & CEO
Shona Hamilton
With over a decade of experience in HR across manufacturing, social care, and IT (alongside hands-on experience in the equestrian industry) Shona brings a commercially grounded, real-world approach to people management.
In 2018, she founded Lilac HR with a clear goal: to build an HR function that actually delivers value.
Frustrated by overly corporate, box-ticking approaches, she set out to create something different; a team focused on practical, people-first solutions that genuinely support businesses.
Taking the business full-time during the COVID-19 lockdown was a bold move, but it paid off. Since then, Lilac HR has grown into an award-winning boutique consultancy, supporting a wide range of clients to lead their teams with confidence.
Shona's passion for people, business, and doing things differently sits at the heart of everything Lilac HR stands for.
Straight talking HR with a commercial edge.
HR Adviser
Karin Breach
Karin has over 12 years of HR experience, with a strong background in the security sector supporting clients across investment banking, stock exchange environments, real estate, and retail.
After taking time out to raise her two boys, while also working part-time in the medical sector, she returned to HR with a wealth of experience and a grounded, pragmatic approach.
Karin specialises in employee relations and is at her best when navigating complex or sensitive situations. She enjoys helping clients cut through the noise, make sense of challenging issues, and move forward with clear, confident decisions.
What she loves most about Lilac HR is simple:
we’re not your typical HR consultancy. We’re straight-talking, hands-on, and focused on getting results — all while being part of a close-knit team that genuinely makes a difference to our clients.
Calm, confident expert in complex cases.
HR Administrator
Chloe Worlding
Chloe has been working in HR for just over three years, starting her career in retail where she first gained experience working alongside HR teams and leading people on the ground.
She brings a practical, solutions-focused mindset to the team and enjoys getting stuck into the detail, particularly when it comes to resolving technical issues within HR systems and making sure everything runs smoothly for clients.
Chloe thrives on problem-solving and takes real satisfaction in turning frustrations into simple, workable solutions that improve the day-to-day experience for our clients.
Her favourite part of working at Lilac HR?
The team. With a shared commitment to getting things done and a wealth of knowledge across the business, nothing gets left unresolved.
Detail driven problem solver.
HOW WE SHOW UP
At Lilac HR, how we work matters just as much as what we do.
Our values aren’t just words — they shape how we support our clients, work as a team, and make decisions every day:
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Be disruptive: we challenge the status quo and don’t settle for “how it’s always been done”
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Be brilliant: we’re always learning, improving, and raising the standard
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Be bold: we say what needs to be said, clearly and respectfully
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Get sh*t done: we focus on what matters and follow through
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Have fun: because great work happens in teams that actually enjoy what they do.
This is what you can expect when you work with us.
LET'S WORK TOGETHER
If you’re looking for HR support that’s practical, honest, and actually makes a difference — you’re in the right place.
Whether you need one-off advice or ongoing support, we’ll meet you where you are and help you move forward with confidence.